Blue Mountain Insights

Influence real people.

Custom insights, attribution, and audiences to help elevate your business.

With over 30 years of experience in digital marketing, regardless of the vertical or channel, we have developed a class-leading audience platform that uses the latest technology and data sources to dive deeper.

Providing you with actionable insights and attribution, plus a clear view of the tactics that are working, for a more meaningful connection with your customers.

Introducing the PiM Platform

People in Market

Seamless integration of your 1st party data, with rich on and offline sources. To give you actionable insights, clearly defined customer audience segments, DSP connectors and Reverse Attribution all in one solution.

One platform, all your sources and user data

Integrating all your data sources in one platform combined with unique 3rd party intelligence to deliver the perfect promotional messages to prospective buyers.

Group your audiences by what matters to them

Divide customers into target groups based on their purchasing intent and history, local activity, their age, gender or interests. This allows you to deliver truly personalized ads, for greater response rates.

Access to 495 million user profiles

You know your audience; and we’ll help you find more people just like them. From a database of millions of unique records per month, easily target customers across devices, locations and channels.

Safe, secure, compliant

You can be certain that all data in our DMP is permissibly gained, automatically anonymized and secure. Tracked devices are assigned an alphanumeric identifier. So, all data is CCPA and GDPR compliant, non-personal, and fit for use.

Understand your audience, with revealing insights

Get unique insights into your audience with local shopping intent. Know their demographics, their interests, know the people behind the data. Use these insights to personalize your website, your offer, and campaign strategies.

Believable attribution

Find the truth behind your marketing performance with Reverse Attribution. We look deeper to find sales you missed not who bought.

Decades of experience, plus complete transparency

Work with us and you benefit from a wealth of industry experience, spanning decades. We demystify marketing strategy, by delivering best-in-class primary and aggregated sources of consumer and market intelligence with complete transparency and honesty.

You get access to online audiences sourced from a database of more than 495 million individuals representing 120 million households. The quality of our intelligence and insights is exemplary, including geo-demographics, lifestyles, life-stage, location data plus transaction and purchasing histories.

So, you can target the people that resonate with your brand, according to what matters to them and where they are in the world, and in life. This allows you to generate audiences of relevance, that are far more likely to want to interact with your business.

The integrity of the intelligence we provide is paramount. All consumer transactional information is collated from trusted and compliant offline and online sources to ensure the integrity of your brand.

Understand your market

Get an even deeper knowledge of your market, with a diagnostic audit of your market area, your competitors, and your audience’s cross-shopping behavior. Insights that allow you to see your market with clarity.

Review your channel performance

See how different channels are performing. Get a baseline view of conversions and reverse attribution. Understand where channels are working hard and where they need fine-tuning.

Amplify your opportunities

Guidance, based on insight, is given on marketing and execution strategies. This helps optimize your activities, which leads to increased performance and more opportunities to reach your market with what they really want.

Find out how we can help your business

858.295.7720

info@bluemountaininsights.com